It is a group of energetic youths, including an IT professional, a homoeopathic doctor, graduates among others, who have been running an online campaign for the Aam Aadmi Party (AAP) candidate from a war room equipped with computers set up at the rear of Harmohan Dhawan’s house in Sector 9 here.
Besides promoting Dhawan on the social media, the team also reaches out to voters through phone to garner support.
Naveen Sharma, IT professional, is one of the key strategists for Dhawan when it comes to creating innovative campaigns for the social media. “I, along with other team members, create the content, which is further promoted by another team,” he adds.
Naveen, who works with an IT company during night, voluntarily spends his day at the war room to plan campaigns.
“Videos we have created are not only used to reach out to the voters, but also to strike a chord with them by highlighting various promises that were never kept by other political parties,” he said.